James Ray Hines was an American track and field athlete and National Football League (NFL) player, who held the 100-meter world record for 15 years. In 1968, he became the first man to officially break the 10-second barrier in the 100 meters, and won individual and relay gold at the Mexico City Olympics. Jim Hines (United States) set the men's 100 m world record of 10.0 in Modesto, USA on May 27, 1967. It stood 21 days, until Enrique Figuerola's 10.0 on June 17, 1967 (equalling it). Wiki link