Sugar, Sugar by The Archies

About

The never aging heroes of the teenagers comics and TV show had 16 musical episodes. One of them, with this song, marked the peak of success for “Bubblegum Music”, becoming the highest US selling record in 1969. In the UK it stayed on top of the charts for 8(!!) weeks. As told to Songfacts by one of the voices behind the scene (that of Veronica) – Tony Wine: It just was a very easy session. Donnie Kirchner wanted to bring the Archies to life, which he did. Jeff Barry was going to produce this fictitious animated group called The Archies. We went into the studio. Jeff and Andy Kim wrote “Sugar, Sugar.” Ronnie was Archie, and I was Betty and Veronica. We went in, we did the record. It was a fun session, it was a blast. We just knew that something huge was going to happen. We didn’t really know how huge, but it was huge. In fact, a friend of mine had been in town, Ray Stevens, who’s an incredible songwriter, singer, producer, musician. We were going to grab a bite to eat, so I told him to just meet me at the studio, pick me up, and then we’ll go eat. And he wound up handclapping on “Sugar, Sugar”.