Google Now was a feature of Google Search that offered predictive cards with information and daily updates in Chrome and the Google app for Android and iOS. Launched July 9, 2012; shut down May 2, 2016 — it lived 3 years. One of 21 Google products killed in 2016. Google Now was a feature of Google Search of the Google app for Android and iOS. Google Now proactively delivered information to users to predict information they might need in the form of informational cards. Google Now branding is no longer used, but the functionality continues in the Google app and its Discover tab. Wiki link Data: Killed by Google (killedbygoogle.com, MIT).