American pharmacist (1865–1942) Wilbur Lincoln Scoville was an American pharmacist best known for his creation of the "Scoville Organoleptic Test", standardized as the Scoville scale. He devised the test and scale in 1912 while working at the Parke-Davis pharmaceutical company to measure pungency, "spiciness" or "capsaicin concentration" of various chili peppers. 584,878 views on January 22, 2016 — Wikipedia's most-read article that day. Also most read: Xerostomia, Bruce Kingsbury, Scoville scale, Net café refugee. Wiki link